How to turn haters into fans and fans into brand ambassadors

97%. That's how many customers say online reviews factor into their buying decisions. 90% read online reviews before visiting a business. 88% trust these reviews to help them decide on their purchase. And 84% trust online reviews just as much as a personal recommendation.

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"Each and every customer review is an opportunity for growth." Aytekin Tank, Founder of JotForm How to turn haters into fans and fans into brand ambassadors The ultimate guide to managing your brand's online reviews 97%. That's how many customers say online reviews factor into their buying decisions. 90% read online reviews before visiting a business. 88% trust these reviews to help them decide on their purchase. And 84% trust online reviews just as much as a personal recommendation. Don't have any reviews? 8% of customers don't care. The other 92%? Well, they... Continue reading the story

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